About Tide Dry Cleaners Franchise
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FREQUENTLY
ASKED
QUESTIONS

  • What is the next step in getting my Tide Dry Cleaners business started?

    Simply complete and submit the Online Qualification Application. This does not obligate you or Tide Dry Cleaners in any way. The information is simply used to determine whether or not owning a Tide Dry Cleaners business may be right for you. Upon receipt and review, a member of our Franchising team will contact you.

  • What are the financial requirements associated with this franchise opportunity?

    Initial Franchise Fee: $20,000 per our Development Incentive Program Investment Range: $644,300 - $1,515,700 for a Plant Store (the store format you must use for your first outlet).* $190,300 - $610,400 for a Drop Store (an alternative format we may approve you to use for your second or subsequent outlet(s)).*
    $8,800 - $82,500 for a Non-Traditional store(a store format that we may approve you to use)*
    *Lease Model – does not include associated costs for land and building. It does include potential leasehold improvements of $0-$567,000 for a Plant Store and $0-$205,000 for a Drop Store and $0-3,000 for a Non-Traditional Store.
    Financial Requirements: $500,000 Liquid Capital; $1,000,000 Net Worth
    Royalties: 6.5% of net sales*, Marketing Fee: 4% of net sales (2% National Advertising & Development Fund; 2% Local). Net sales = Gross sales minus taxes, refunds and discounts

  • What is franchising? How does it work?

    Franchising is a way for a business to expand beyond its original owners. The power of franchising is realized through the combination of the contributions from the two participants. The most common form of franchising is a business-format franchise, where the franchisor contributes certain elements including the brand/trademark for the concept, the business system (commonly called the operating system), and initial and ongoing support. The franchisee contribution involves the management skills to run the business day-to-day using the franchisor-provided brand and system, and capital to fund the opening and continued operations of the business. In addition, the franchisee brings a level of desire and interest in having the business succeed that is essential to franchising — and is something the franchisor can't replicate on its own. Your desire to succeed plays a huge role in your ongoing success. Franchisees pay initial franchise fees and then ongoing royalties for access to the format the franchisor has developed and for ongoing enhancements to the system. It's truly an attractive situation for both parties. There is a contract — called the Franchise Agreement — signed by both parties that governs the relationship between the franchisor and franchisee and explains in detail the responsibilities of both sides. The franchisor is required to provide a copy of the Franchise Agreement and this contract will provide a roadmap for the duration of time the agreement is effective.

  • What qualifications does Tide Dry Cleaners seek in its potential franchisees?

    Certain qualities and qualifications are essential to become a Tide Dry Cleaners franchise owner:

    • An entrepreneurial spirit and strong desire to succeed
    • The ability to motivate and train people
    • The ability to manage finances
    • The willingness to personally devote full-time and best efforts to the day-to-day operation of the dry cleaning business as an on-premises franchisee
    • The willingness to complete a comprehensive training and evaluation program to become proficient in all aspects of running the dry cleaning business
    • The ability to meet financial qualifications
  • What is the availability of sites in my area?

    The availability of franchises in specific areas will be discussed during your initial interview. However, as you can appreciate, Tide Dry Cleaners cannot predict which locations will be available when your application and qualification process is complete.

  • Will Tide Dry Cleaners purchase a piece of property that I own and then sell me the franchise for that location?

    Tide Dry Cleaners does not purchase sites for Franchisees. Our Franchisees are responsible for purchasing or leasing an acceptable site for their Tide Dry Cleaners location. We collaborate with our Franchisees to locate and secure the best possible site in their market. We assist our Franchisees in evaluating, designing and constructing great locations.

  • Will Tide Dry Cleaners assist with lease negotiations?

    Tide Dry Cleaners does assist in negotiations to secure an acceptable site for your Tide Dry Cleaners location by providing tools and support based on our extensive experience. Ultimately, it is the responsibility of our Franchisees to lease or purchase an acceptable property.

  • What is the term of the franchise agreement?

    Your franchise agreement will have an initial term of 10 years, plus a 10-year renewal option.

  • Is there a continuing royalty fee?

    The continuing royalty fee is 6.5% of net sales paid weekly through electronic funds transfer.

  • Is there a continuing advertising fee?

    There is a requirement to contribute 4% of the store’s weekly net sales for Marketing (2% Local; 2% National Advertising & Development Fund).

  • How long does it take to open a Tide Dry Cleaners business?

    We hesitate to give time frames due to the number of variables that exist. Usually, a Tide Dry Cleaners business can be opened within four to five months from construction commencement. Many factors influence the time from execution of the Franchise Agreement to groundbreaking. This timeline may vary due to the following factors:

    • Finding a suitable location
    • Lease negotiations
    • Due diligence, zoning and use approvals
    • Construction timing
    • Arranging financing
    • Training
  • Will I receive assistance in finding a location for my Tide Dry Cleaners?

    While it is ultimately the responsibility of our Franchisee’s to locate and secure an acceptable location, our team will provide guidance and assistance in the site selection process.

  • Do I receive training from Tide Dry Cleaners?

    Our current training program offers approximately two weeks of hands-on experience in operating a Tide Dry Cleaners location at a training facility/on-the-job/on-site and approximately one week of self-directed computer-based training. We also provide additional training for your management staff and a Tide Dry Cleaners Support Representative will be on your site during its opening.

  • What type of support will I receive?

    The Tide Dry Cleaners team will provide guidance regarding standards, specifications, operating procedures, marketing, purchasing equipment and products. A series of manuals are also provided in a franchise website portal that will assist in the operation of your Tide Dry Cleaners.


    Regional activities are important to our continuing education program. This program helps keep franchisees informed on a variety of subjects and provides an opportunity to interact with other franchisees and the Tide Dry Cleaners management team.

  • Can I open more than one store?

    Yes. We encourage those franchisees who are qualified with special skills/systems and proven multi-unit franchise experience to open multiple locations. Based on your application and financial information, you may be eligible to purchase more than one Tide Dry Cleaners franchise up front.

  • Who do I speak with about international franchise opportunities with Tide Dry Cleaners?

    At this time, we are focusing our growth and development in the United States and it may be some time before we consider international expansion. If you would like to be contacted when that opportunity is available, submit your information here and a member of our Franchising team will call or email you.

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